May 29, 2009

Microsoft said it will offer the search results of Bing in Live Search to select users from June 1 and from June 3. Bing will now turn into Microsoft's default search - thereby replacing Live Search.

Bing is referred as a decision engine which helps users make better decisions. Unlike Google's search results, which are full of web links, Bing boasts of crawling over local information providing social services like Yelp and CitySearch.

Bing scores over Google search in terms of visual presentation of search results too. Microsoft's Bing uses the technology from Powerset, a search technology company that was acquired last year by the software giant. Powerset's semantic search technology helps in getting more related searches and this notably improves the generic search results

Like Google's Suggestions, Bing also offers search keywords suggestions as the word is being typed. Bing gives a nice overview of a particular product by collating both user and product reviews by getting information from data mash-ups. Clicking on a product review would result in comprehensive data of features cited as pros and cons by the users and reviewing sites as well.